March 21, 2009

IBM ad - "Connections"

Here's the first of 3 ads I did for IBM. I was asked to keep the people pretty graphic, so they're a bit different than the usual type of people I draw.. which ended up being sort of a fun challenge. I also needed to keep the color pretty graphic and limited, so I employed the same blotchy, loose look that I've been getting into lately (see the elephant down below)

The ads showed up mostly in magazines and newspapers in Europe. You can see some of the work done by other artists as part of the same campaign here. Click to the left or right to scroll through the gallery. I'm not sure what everything says, since it's in French.. but it's probably only interesting if you're an IT guy anyways. I'll post the other two ads I've been working on in the near future.


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